THE ECHO
The Echo is a digital music publication dedicated to showcasing how music shapes the cultural identity of the Quad Cities.
Contribution: Developed the brand identity, social media presence, and website, ensuring a cohesive look and feel across all touchpoints. Collaborated closely with the editorial team to extend the design system beyond digital into community-facing assets.
Solution: Built a flexible visual framework that supports a wide range of content—from artist features and event coverage to profiles of promoters, sound engineers, and other contributors to the local scene.
Impact: Strengthened the Echo’s role as a platform for Quad Cities music, giving visibility to local voices and events. This project holds personal significance as it combines professional design work with a deep commitment to celebrating the community and scene I love.
