BILLY STRINGS
The Billy Strings team needed design support that could translate the energy of his live shows into merch, print, and digital formats for the tour.
Contribution: Designed fan merchandise including shirts, hats, and bumper stickers. Edited and resized tour admats to fit everything from social media posts and print ads to concert graphics and billboards.
Solution: Matched the visual style of each tour leg by adapting layouts, typography, and imagery to reflect the look and feel of the campaign. Ensured that graphics remained consistent and high-impact across all placements, from handheld merch to large-scale outdoor displays.
Impact: The work appeared in high-visibility locations, including the Nashville billboard and Atlanta sign. Having designs showcased at that scale for such a widely loved artist was a true honor and highlight of the project.
